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Introduction

OUTBLAST crafts and implements digital marketing strategies for beautiful brands away from home since 2009. We put the local knowledge of our operational teams around the world at the service of global brand strategies.

We have built a long-term relationship with OUTBLAST; They accompany us in the strategic and operational development of each of our digital products.

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FAUCHON K.K. Aymeric Lozac'h COO Japan

OUTBLAST deeply understands our overall digital strategy in Japan. The launch and continuous management of our Line account resulted in very positive growth.

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GEORG JENSEN Minako Iikura Managing Director

OUTBLAST opens up new possibilities for us to expand the online distribution of our elaborate multi-brand portfolio.

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MODERNITY Regis Verin CEO

OUTBLAST's knowledge of the local culture is key to our digital communication on the Japanese market. It clearly wouldn't be the same without them!

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NICOLAS FEUILLATTE Sébastien Jandon Asia Pacific Area Manager
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Brand strategy away from home

Our understanding of both luxury brand identity and the specific characteristics of the target market allows us to uncover gaps of opportunities to boost your local brand strategy.

Local Operations Management

Marketing Strategy

OUTBLAST crafts and implements digital marketing strategies for beautiful brands away from home since 2009. Every month, we share the knowledge of our local teams by publishing market-specific LUXURY DIVES that highlight successful marketing activations of global beautiful brands on local markets.

Content Production

OUTBLAST has deep roots in creative content. Our journey started as a creative agency in Japan in 2009. Today, our fully integrated teams of creatives produce contents for beautiful brands across the world. They are the solid foundation that allow us to deliver consistent content quality week-in week-out. And because we care about local impact, we have gathered local artistic talents in CONTENT CREATOR CLUBS, a pool of local creativity for your brand.

Social Media Management

Cultural proximity and insights for highly engaged communities. Luxury brands are continually evolving their strategies to authentically engage with discerning consumers. Whether in Japan or any corner of the globe, the art of local social media engagement is a powerful tool for global luxury brands.

Influencer Relations

We nurture an industry-specific network of reliable influencers. What sets the Luxury Influencer Program apart is its authenticity. These influencers are not paid to promote specific products; rather, they have organically integrated these products into their content over an extended period. This natural and organic approach fosters a deep sense of trust between the influencer and their followers, ensuring that brand recommendations resonate genuinely and profoundly. 

Website Development and Performance

The digital age continues to reshape the landscape for luxury brands. Those that successfully navigate this ever-changing terrain by providing immersive experiences, upholding brand coherence, fostering exclusivity, and embracing the human element will not only maintain their allure but also thrive in the digital age.

Media Buying

Digital media buying for luxury brands is a multifaceted endeavor that demands a deep understanding of brand essence, audience building, and seamless coordination across platforms. It is a journey that requires both adaptability and innovation, as luxury brands navigate the ever-changing landscape of digital marketing. As we look to the future, Web3 and the Metaverse stand as exciting frontiers, offering new avenues for luxury brands to connect with their clientele in unprecedented ways.

Local Operations Management

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Our Subscribers

OUTBLAST offers personalized yearly subscription models for brands across three continents, tailored to meet their unique requirements and preferences.

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Our homemade local tools

Our subscribers benefit from the insights and proprietary networks we gather and build wherever we go.

Newsletter

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Our luxury dive every month in your mailbox